Thu, 07 May 2026 21:34:22 +0000

Burberry Slides That Blink Too Fast: No One Sees What They Hide In an era saturated with digital aesthetics, Burberry continues to stand out — not just for its iconic check and luxury heritage, but for its bold, sometimes controversial design choices. One such topic sparking conversation online is the brand’s use of fast-blinking slides in ads and runway integrations. At first glance, these blinking animations appear cutting-edge—eye-catching, futuristic, and undeniably viral. But digging deeper, many critics argue: are these blinking visuals merely a flashy gimmick, or is there something more hiding beneath the surface? ### The Blinking Trend: A Desperate Grasp for Attention? Burberry’s recent marketing campaigns have leaned heavily on dynamic digital slides, featuring rapid flashes of patterns, logos, and imagery that flicker across screens with dizzying speed. While visually striking, this technique often leads to sensory overload. Instead of fostering engagement, the excessive blinking risks making brand messaging harder to absorb—people glance, but many fail to engage deeply.